Social clips
Motion-designed promos, launches, explainers and avatar videos directed by AI from your product.
10 articles
Make your first social clipMake a short, motion-designed social clip from your website: pick a type, research the site, write a short brief, check the settings and effort, then follow the AI director while it builds every scene.10 min readChoose a social clip typeSocial clips come in 13 kinds, from a Feature spotlight to an Event promo. See what each one is for, the format and length it starts on, whether it speaks, and what it needs from you.7 min readChoose an effort levelEffort sets how much care the AI director puts into a social clip. Medium is quick and clean, High (the default) checks each scene as it is built, and Extra reviews every scene again. Higher effort takes longer and uses more credits.4 min readSet the format, size and lengthSet a social clip's shape and length with the Format pill: four common aspect ratios, four more sizes, a custom size in pixels, and lengths from about 35 seconds to about 4 minutes. Some lengths hide for shapes whose platforms cap video length.5 min readPick a look: styles, palettes and colorsThe Look sets the visual style every scene of a social clip follows. Leave it on Automatic, or pick one of seven styles and keep its colors, swap in one of ten palettes, or set up to five colors of your own.5 min readAdd an AI avatar and set its screen timeAdd an AI avatar who presents your social clip on camera, pick their look, and choose how much of the clip they're on screen. Avatars are on paid plans and add credits on top of the clip's estimate, based on screen time.6 min readMake an offer, event or customer-story clipOffer promos, event promos and customer stories are built on one fact you supply: the offer, the event details, or a customer's words or result. Put it in the brief and the clip runs straight through; leave it out and the AI stops to ask.6 min readGet your logo into a social clipSocial clips find your logo automatically: from a logo file you attach, your website, your workspace logo or your footage. Learn the lookup order, how to make sure the right logo is used, and what happens when none is found.5 min readUnderstand music and sound effects in clipsThe AI picks a music track for every social clip from Clevera's library of 190 tracks and places sound effects from 279 more. Learn what you control before you generate, why the music fits the cut, and how to change both in the editor.5 min readWrite a brief for a social clipA good social clip brief names one message, who it's for, the proof and what viewers should do next. See what to include, the length limits, examples for every clip type, and what to leave to the pills and your materials.6 min read